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Renewal of Seibu Ikebukuro Main Store in Western Ikebukuro, Grand Opening Summer 2025 - Strengthening Brand Goods, Cosmetics, and Underground Food Stores
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Summarized by durumis AI
- Sogo & Seibu is planning to renew its Western Ikebukuro Main Store in stages starting January 2025, with a grand opening scheduled for summer of the same year. After the renewal, the theme will be "Inclusivity", with plans to create a space where friends, couples, and families can enjoy shopping together without dividing the floors for women and men.
- In particular, the three categories of "Luxury", "Cosmetics", and "Underground Food Stores" will be strengthened, showcasing various world-class brand shops. The store area will also be expanded, aiming to create a new face of Ikebukuro with luxurious interiors and design.
- Furthermore, Sogo & Seibu plans to expand the concept of this Western Ikebukuro Main Store to other stores, including Sogo Yokohama Store and Sogo Hiroshima Store. Under the slogan "A New Department Store", they will restructure their business strategy to enhance the status of the main store as a place that provides the highest level of customer satisfaction and continue to evolve as an international art and cultural city. It will play a role as the gateway to the vibrant cityscape.
Sogo & Seibu (Toshima-ku, Tokyo) announced the details of its opening plans for the Seibu Ikebukuro Main Store on June 10. The store is scheduled to open in stages starting in January 2025, with a grand opening in the summer of the same year.
The theme of the store after the renovation is "Inclusion." The women's and men's floors will be combined into the same space, and unisex brands will be introduced that can be chosen together with partners, creating a space where friends, lovers, and families can enjoy shopping together.
The store will strengthen three categories: "Luxury," "Cosmetics," and "Underground Food Hall." "Luxury" will feature about 60 brands in a men's and women's mixed shop. The floor space will be expanded to about 1.3 times the current size. "Cosmetics" will feature about 60 domestic and international brands. The floor space will be expanded to about 1.7 times the current size. Additionally, the "Underground Food Hall" will feature about 180 stores, including new brands. The total number of stores is expected to be around 380. The opening schedule for each floor is as follows: B1F-2F (Underground Food Hall) and 3F (Cosmetics) in January 2025, 1F-2F and 4F-6F (Perfume, Jewelry, Watches, Luxury) in spring 2025, and 7F-8F (Fashion, Goods, Special Events, Art Gallery) in summer-fall 2025.
Sogo & Seibu plans to extend the concept of the Seibu Ikebukuro Main Store to other stores, such as Sogo Yokohama and Sogo Hiroshima.
Under the slogan "A New Department Store," the Seibu Ikebukuro Main Store is undergoing this renovation with the addition of new shareholders and a restructuring of its business strategy.
The core of the renovation is "Inclusion." It breaks away from the traditional department store format, where the women's and men's floors are separated, and creates an open space where friends, lovers, and families can enjoy themselves together. It also features a variety of world-class brand shops, and its goal is to create a "new face of Ikebukuro" with luxurious interiors and design.
The entire building and each floor will be based on the architectural design concept of "Maison" (French for house, building) after the renovation. It will create a space with three elements: "Class," "Sophistication," and "Art," which are fitting for an encounter with high quality.
Merchandising (MD) will also be strengthened, focusing on "Luxury," "Cosmetics," and "Underground Food Hall," which are currently receiving the most support from customers. "Luxury" will feature about 60 of the world's top brands in a men's & women's mixed shop (floor space will be expanded by about 1.3 times the current size). "Cosmetics" will feature about 60 domestic and international brands, including unisex brands that can be chosen with partners (floor space will be expanded by about 1.7 times the current size). The "Underground Food Hall," which is considered the face of the department store, will feature about 180 shops, including new brands, concentrating the strong content of the Seibu Ikebukuro Main Store. Sogo & Seibu plans to further strengthen its credit card feature for VIP customers, which is its strength.
Ikebukuro is a world-class market with the third largest terminal station in terms of passenger volume. As a commercial facility that supports Ikebukuro, it will aim to raise its status as a main store that can provide maximum customer satisfaction in terms of scale and content. It will continue to evolve as an international art and cultural city, attracting many people and serving as a lively gateway to Toshima-ku.
We are entering an era where department stores are being asked to evolve in line with the diversification of lifestyles. Please look forward to the "new" Seibu Ikebukuro Main Store, which will provide new value that meets the needs of customers while maintaining the excellent service that existing department stores have.
Moreover, Sogo & Seibu plans to extend this concept of the Seibu Ikebukuro Main Store to other stores, such as Sogo Yokohama and Sogo Hiroshima. Please look forward to the newly reborn "Sogo & Seibu" as it embarks on a new history.